Why the Fabric Choice Can Make or Break Your Favorite Shirt We’ve all been there: you unbox a crisp new shirt, wear it twice, and after the third wash it suddenly looks like thrift-store leftovers. [...]

Walk into any menswear store—or scroll two minutes online—and you’ll drown in buzzwords like “breathable,” “luxury hand feel,” or “performance weave.” Yet the real difference between a shirt that looks crisp at 5 p.m. and [...]